ShoppingAds - by TextLinkAds - Not As Good As Google AdSense

ShoppingAds was the first ever CPC ad program by its parent company - TextLinkAds. ShoppingAds is a Cost Per Click (CPC) product powered by some major shopping comparison sites. As such it allows publishers to display relevant merchant products in the form of image and text description. Similar to Google AdSense, publishers get paid dividends each time a visitor clicks on the ad.

(Want to know more about ShoppingAds CPC, click here ..)

ShoppingAds is currently under beta testing, and I was given the oppportunity to try out this program, via a private invitation from TextLinkAds.

Wanting to know how effective this CPC program is, as compared to Google AdSense, I placed this effectively on pages that do not violate Google AdSense policy. My investigate began in the 4^th week of October, running for 2 weeks, until the end of 1^st week of November. The result is very apparent!

ShoppingAds vs Google AdSense
In total, I have about 4,000 impressions for the ads displayed by ShoppingAds, but results in no clicks. In other words, there was no revenue generated by ShoppingAds for the past 2 weeks, despite being on strategic locations on my site.

On the other hand, Google AdSense managed to squeeze out some good returns despite being placed on lesser pages.

Conclusion
Visitors are still human beings, and people who come to your site generally are not usually buyers - they are more of readers (unless your site is a shopping website). Hence, blogging sites or general-purpose site is likely to see less revenue-generating income from using ShoppingAds CPC program. They will be luckier with Google AdSense.

In spite of this, one should never stick to one particular source of income - ShoppingAds may be an alternative revenue for you, if you know how to deal with it. Unfortunately, it did not work for me.

In summary, stick with Google AdSense!